Growth Marketing Insights

The SimpGrowth Origin Story

Linda Bi

Published on: 16/01/2026

Most marketing doesn’t fail due to a lack of effort or talent, but because strategy and operations are misaligned. This is the origin story behind SimpGrowth, and why I shifted from optimizing campaigns to building growth marketing systems.

创业故事 | Soul in the Game

创业半年，市场教会我的那些事

Linda Bi

Published on: 07/11/2025

创业半年，我终于明白：十年的职场经验，都抵不过六个月真实的市场验证。从 Client Referral 到直播发售，从怀疑到笃定，每一次尝试都让我更清楚-- 真正的增长，不在于“卖得更多”，而在于在混乱中依然清醒、在疲惫中依然前行。这是我在市场上收获的宝贵一课，分享给每一位创业者。

创业故事 | Soul in the Game